Drivetrain
Organic Marketing Lead
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Principal / Staff / Lead · 4–5 years
India
Remote
2026-08-10
lever
Benefits
Full Job Description
Role Overview We're hiring an Organic Marketing Lead to own and grow Drivetrain's organic acquisition channels — SEO, content, community, and organic social — as a primary driver of pipeline for our enterprise SaaS audience (CFOs, finance leaders, RevOps). This is a builder role: you'll set strategy and execute, using AI tools to move faster and go deeper than a traditional organic team could. What You Will Do Own the organic growth strategy across SEO, content marketing, and organic social, with clear pipeline and traffic targets. Build and manage a content engine (blog, guides, comparison pages, thought leadership) targeted at finance/FP&A personas in B2B SaaS. Run technical and on-page SEO: keyword strategy, site architecture, internal linking, content refreshes, and performance tracking. Why It Might Be a Fit We're looking for someone with 4–7 years in organic marketing, SEO, or content marketing, ideally in B2B SaaS, with a proven track record of driving measurable organic traffic and pipeline growth. You should be a strong writer/editor with the judgment to know what's worth publishing, and comfortable with AI tools as part of daily workflow. Requirements 4–7 years in organic marketing, SEO, or content marketing Proven track record of driving measurable organic traffic and pipeline growth Strong writer/editor with the judgment to know what's worth publishing Working fluency with AI tools as part of daily workflow Comfort with SEO tooling (Ahrefs/Semrush, GSC, GA4) and basic technical SEO concepts Ability to work independently in a fast-moving startup, balancing strategic thinking with hands-on execution Benefits Great culture for employees to thrive in and be happy Remote-friendly environment Open & transparent company Idea-friendly environment to explore new ideas and take risks Customer-centric product-led growth strategy